Form 8-K HASBRO, INC. To: February 16


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Room 99.1

Hasbro Confirms Receipt of Alta Fox Director Nominations

No shareholder action required at this time

PAWTUCKET, RI — Hasbro (NASDAQ:HAS) today confirmed that Alta Fox has submitted a letter nominating five candidates to stand for election to the Hasbro Board of Directors at the 2022 annual meeting of shareholders of the company.

Hasbro engages in regular communication with its shareholders and welcomes constructive feedback to promote the best interests of all shareholders. The Company’s Board of Directors and management team are focused on maximizing shareholder value and achieving that goal by capitalizing on all elements of Hasbro’s Brand Blueprint in three segments: consumer products ; Wizards of the Coast and digital games; and entertainment.

The Board of Directors and management team believe that Hasbro is on track to deliver sustainable growth to shareholders and, consistent with its plans to create shareholder value, regularly review the business and its strategic direction. To that end, members of the Board and the management team held discussions with Alta Fox to better understand its perspective on the company’s strategy. The Board and the Nominating, Governance and Social Responsibility Committee of the Board will evaluate the Notice of Nomination and the nominees as it would submissions made by other shareholders. The board’s recommendation of nominees to be elected at the next meeting will be included in its proxy statement for the 2022 annual meeting.

Hasbro notes that it has a highly qualified, independent, experienced and committed board of directors. The Board has a long history of engagement and good corporate governance, including the recent separation of the positions of Chairman and CEO and ensuring that the Board maintains strong racial and gender diversity among its members. Rich Stoddart will assume the role of Independent Chairman on February 25 with the appointment of Chris Cocks as CEO and Director.

Chris Cocks, who was named CEO of Hasbro effective Feb. 25 and is currently president and COO of Hasbro’s Wizards of the Coast and Digital Gaming division, will join the board as 11and director. Mr. Cocks’ extensive omnichannel experience, proven ability to build and nurture winning brands, and proven track record uniquely position him to accelerate Hasbro’s Brand Blueprint for supercharged growth while continuing to deliver strong returns to customers. shareholders.

Hasbro shareholders are not required to take action at this time. The Board of Directors and the Nominating, Governance and Social Responsibility Committee of the Board of Directors will review proposed director nominations and present their recommendations for director nominees in the company’s proxy statement. and accompanying WHITE proxy card, which will be filed with the United States Securities and Exchange Commission. Proxy materials will be mailed to all shareholders eligible to vote at the company’s 2022 annual meeting. The date of the annual meeting has not yet been announced.

About Hasbro

Hasbro (NASDAQ:HAS) is a global games and entertainment company committed to creating the best gaming and entertainment experiences in the world. From toys, games and consumer products to TV, movies, digital games, live action, music and virtual reality experiences, Hasbro connects to global audiences by bringing great innovations to life. , stories and brands on established and inventive platforms. Hasbro’s iconic brands include NERF, MAGIC: THE GATHERING, MY LITTLE PONY, TRANSFORMERS, DUNGEONS & DRAGONS, PLAY-DOH, MONOPOLY, BABY ALIVE, POWER RANGERS, PEPPA PIG and PJ MASKS, as well as leading partner brands. Through its global entertainment studio, eOne, Hasbro builds its brands globally through exceptional storytelling and content across all screens. Hasbro is committed to making the world a better place for all children and families through corporate social responsibility and philanthropy. Hasbro Ranked One of 3BL Media’s 2020 Top 100 Corporate Citizens, Named One of the World’s Most Ethical Companies® by Ethisphere Institute for the past nine years, and one of America’s JUSTEST Companies by Forbes and JUST Capital for the past four years. We regularly share important corporate and brand updates on our Investor Relations website, newsroom and social channels (@Hasbro on Twitter and Instagram, and @HasbroOfficial on Facebook.)

Forward-looking statements

This press release contains “forward-looking statements” within the meaning of the Private Securities Litigation Reform Act of 1995. These forward-looking statements may be accompanied by words such as “anticipate”, “believe”, “could”, “estimate”, “” expect”, “plan”, “intend”, “may”, “plan”, “potential”, “project”, “target”, “will” and other words and terms of similar meaning. Among other things, these forward-looking statements may include statements regarding: the ability to achieve our financial and business goals and objectives, including accelerating our brand plan to achieve long-term sustainable growth. such difference include the risks detailed from time to time in documents filed by Hasbro with the United States Securities and Exchange Commission. The statements contained in this document are based on the beliefs and current expectations of Hasbro and speak only as of the date of this press release. Except as required by law, Hasbro undertakes no obligation to modify any forward-looking statements contained in this press release or to update them to reflect events or circumstances that occur after the date of this press release. . You should not place undue reliance on forward-looking statements.

Additional information and where to find it

Hasbro intends to file with the SEC a proxy statement on Schedule 14A, containing a WHITE proxy card form, regarding its solicitation of proxies for Hasbro’s 2022 annual meeting of shareholders. This press release is not a substitute for a proxy statement or other document that Hasbro may file with the SEC in connection with any solicitation by Hasbro. INVESTORS AND SECURITYHOLDERS ARE ADVISED TO READ CAREFULLY AND IN ITS ENTIRETY THE PROXY STATEMENT (INCLUDING ANY AMENDMENTS OR ADDITIONS) FILED BY HASBRO AND ANY OTHER RELEVANT DOCUMENTS FILED WITH THE SEC WHEN THEY BECOME AVAILABLE, BECAUSE THEY WILL CONTAIN IMPORTANT INFORMATION ABOUT ANY SOLICITATION. Investors and security holders may obtain copies of these and other documents filed with the SEC by Hasbro free of charge through the website operated by the SEC at www.sec.gov. Copies of documents filed by Hasbro are also available free of charge by accessing Hasbro’s website at www.hasbro.com.

Speakers

This press release is not a proxy or consent solicitation or a substitute for any proxy statement or other filings that may be made with the SEC. Nevertheless, Hasbro, its directors and officers and other officers and employees may be considered participants in the solicitation of proxies with respect to a solicitation by Hasbro. Information about Hasbro’s officers and directors is available in Hasbro’s Annual Report on Form 10-K for the fiscal year ended December 27, 2020, which was filed with the SEC on February 24, 2021, and in its Proxy Circular. solicitation of proxies for the 2021 Annual Meeting of Shareholders, which was filed with the SEC on April 1, 2021 and in its current reports on Form 8-K filed with the SEC on October 5, 2021, October 10, 2021, October 13, 2021, October 27, 2021 and October 10, 2022. To the extent that the holdings of Hasbro securities reported in the proxy statement for the 2021 annual meeting or in this Form 8-K have changed, such changes have been or will be reflected in change of ownership statements on Forms 3, 4 or 5 filed with the SEC. These documents are or will be available free of charge on the SEC’s website at www.sec.gov.

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contacts

Investors: Debbie Hancock | Hasbro, Inc. | (401) 727-5401 | [email protected]

Media: Carrie Ratner | Hasbro, Inc. | (401) 556-2720 | [email protected]